Case Studies.

Real results from companies that transformed their business through strategic partnership with Funky Enterprises. Each case study shows how we solved specific business challenges and delivered measurable growth.

Professional Services - Accounting • 4 Countries, 4 Sites

Tracking Audit: Regional Accounting Firm

FunkyOS tracking and attribution audit for a regional player operating across 4 markets. What looked like a working setup was reporting fiction.

Period: FunkyOS Audit - 2026

KEY RESULTS

  • →GTM container: 0 tags, 0 triggers - completely empty
  • →18 dead GA4 Key Events cluttering reports for years
  • →Phantom Ads conversion: 18 months of Smart Bidding on a non-existent signal
  • →Ads / GA4 match rate: 46-69% depending on country
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ARCHITECTURE

0

GTM tags active

18

Dead GA4 Key Events

46-69%

Ads / GA4 match rate

Analytics Engineering - Talk Writeup • MeasureCamp Split · 2026

GTM for nonstandard SPA plus Consent

A 'Control Freak' approach for a vanilla JS SPA with a custom router. Modular, maintainable GTM + Consent Mode setup that juniors can debug without fear.

Period: Presented at MeasureCamp Split 2026

KEY RESULTS

  • →Modular GTM setup: 6 tags, 3 triggers, each with one job
  • →Consent Bridge (priority 999) - real-time consent in SPA
  • →MutationObserver plus 150ms debounce - reliable page_view tracking
  • →Zero duplicate events via send_page_view: false plus custom trigger
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ARCHITECTURE

6

Tags

3

Triggers

0

Duplicate events

eCommerce - DIY & Garden • Bosnia & Herzegovina

DIY Garden Retailer in BiH

Transformation of a DIY retailer from paid channel dependency to sustainable growth through organic search and strategic partnership.

Period: January 2024 - March 2026

KEY RESULTS

  • →189% revenue growth (March 2024 vs March 2026)
  • →88% organic traffic growth (Q1 2026 vs Q1 2025)
  • →115% annual revenue growth (2025 vs 2024)
  • →186% order volume growth
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KEY METRICS

189%

Revenue growth

88%

Organic traffic

186%

Order growth

Ready for similar results?

Every company is different, but the principles remain the same: strategic partnership, focused execution, and measurable results. Let's talk about how we can help your business.